NexeraWE

Content Execution & Growth Agency

Proposal Ref: #NX-2024-CF

Digital Marketing & Content Execution for Café Growth

Prepared for Your Brand Excellence

Scope Overview

At NexeraWE, we handle your end-to-end digital marketing and content execution, focused on real audience visibility, strong brand recall, and measurable footfall growth.

Our approach is not template-based café marketing.

We create cinematic, story-driven content designed to stand out from typical Indian creator formats while remaining grounded in real customer behavior.

Monthly Content Deliverables

🎥 Video Content Production

  • 5 Short-form videos per month
  • Concept development & professional scripting by NexeraWE team
  • On-location shooting & professional editing
  • Optimized for: Instagram Reels, Facebook, YouTube Shorts, and Meta Ads
Pricing: ₹2,000 per video

*Travel & accommodation for Chennai shoots from Coimbatore billed at actuals.

📌 Static Creatives & Banners

  • 8 Static banners per month
  • Fully concept-driven and brand-aligned
  • Designed for Social Feeds, Paid Ads, and Google Business visibility

Creative Direction

Aesthetic

Cinematic, advertisement-style format inspired by international creator aesthetics.

Vibe

Natural, real-time, and location-driven — not staged or forced.

Language Strategy: Flexible selection based on audience behavior, brand tone, and platform performance. Our focus is visual storytelling over language-specific delivery.

Logistics & Management

Shoot Plan

NexeraWE is based in Coimbatore; requires 2 days in Chennai for on-site shooting. Pre-planned to maximize content output efficiently.

Social Management

Full platform management: Planning, scheduling, caption writing, and brand consistency across all channels.

NexeraWE Performance Focus

"We work with performance accountability."

Real-time monitoring
Engagement quality
Footfall indicators
Ad performance metrics